Advanced Micro Devices Inc. (AMD) has acquired Mipsology, a French AI software company specializing in computer interpretations and responses to visual data such as photos and videos. Mipsology's flagship software, Zebra, focuses on enabling computers to comprehend and react to visual input, finding applications in fields like autonomous vehicles, robotic manufacturing, and smart retail. This acquisition aligns with AMD's strategic focus on AI, as demonstrated by their recent introduction of a new GPU for AI applications.

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The acquisition of Mipsology enhances AMD's AI capabilities, bolstering their efforts to innovate and excel in the AI sector, where they compete against rivals like Nvidia and Intel. The announcement coincided with AMD's plan to unveil major products at Gamescom 2023, indicating a commitment to innovation. Additionally, AMD's initiative to develop AI chips for the Chinese market and the earlier introduction of the MI300X AI chip underline their leadership in AI technology.

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