Pixis, an AI-powered platform designed to help brands monitor and manage their marketing campaigns, has just announced a successful Series C1 funding round, raising $85 million. This funding brings Pixis' total raised capital to $209 million. This comes at a time when marketers are increasingly interested in leveraging AI to enhance their in-house advertising efforts. Many marketers have already incorporated AI into their daily workflows, aiming to boost productivity and improve results.

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Pixis' comprehensive marketing platform offers solutions for targeting, creative content generation, and campaign performance monitoring, all powered by AI. Each brand it partners with benefits from tailored AI learnings, enhancing automation and providing insights and strategies to improve marketing outcomes.

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Pixis plans to utilize the funding to support research and development, expand its infrastructure, build partnerships, and grow its team, particularly in North America and Latin America, with a potential focus on acquisitions in the near future.

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